Andie the FIT GEEK

web design, web development, identity, strategy

The Project:
Andie is a Toronto based personal trainer and fitness writer. Her new website combined information for her business and blog into a single site where readers will find Andie’s archive of fitness articles. The project was built on WordPress which gives Andie full control over her site content.

Web Design and Development:

  • Site design
  • Site development on the WordPress platform
  • Blogspot to WordPress migration

Brand & Identity:

  • Logo and brand icons
  • Business card design


  • Social network integration into site
  • Targeted social strategy
  • Targeted search engine strategy
  • Blog content strategy
  • Campaign monitoring & reporting